NETSQUARED CAMP

Saturday, June 1

NetSquared Camp is our annual signature event. This unconference brings together Vancouver’s nonprofit technology community for a day of education and conversation, and it’s the best place to discover the emerging trends that are going to change your work.

Get your ticket now. The event sells out every year.

http://netsquaredcamp2013.eventbrite.com/

What you’ll get from the event

• Nonprofit staffers will find a friendly, welcoming atmosphere for those not experienced with technology, and many chances to ask questions of tech-experienced nonprofits and experts.
• Techies will find opportunities to hear the real-world stories of nonprofit clients, and put their own expertise to social good — as well as the potential for lasting relationships (be they paid or volunteer) with leading organizations in our community.
• Activists and community organizers will see and be given the chance to present on successful uses of technology for social change. We’ll explore how technology can help support activism and where activism can push it forward.

UPCOMING EVENTS

May 21: How individuals are using technology and data to support vulnerable populations

June 1: NetSquared Camp

June 4: Maximizing your Google Grants budget for Nonprofits

June 24: NetSquared Surrey: The Mobile Revolution

When: Monday, June 24, 2013, 6:30 PM To 8:30 PM

Where: Surrey Central Library, 10350 University Dr., Surrey, BC.

About the event

NetSquared is coming to Surrey!

NetSquared Surrey is a community-driven nonprofit technology meetup and we welcome everyone who wants to use their tech skills for good or who wants to learn how they can use online tools to help tell their stories, fundraise, and change the world.

Our first event will be a double-header exploring how the rise of ubiquitious mobile connectivity is changing how nonprofits campaign.

RSVP on Meetup.com

When: Monday, June 24, 2013, 6:30 PM To 8:30 PM

Where: Surrey Central Library, 10350 university Dr., Surrey, BC.

Agenda

• 6:30 – 7:00 pm: schmoozing and snacks
• 7:00 – 7:45 pm: Connecting offline and online events: Twestival case study
• 7:45 – 8:30 pm: Winning the Mobile Revolution

Connecting offline and online events: Twestival case study

From the early days of social media, it has been used for social good. The ease and (often) free price tag of the medium combined with its potential reach is extremely valuable. When Rebecca first started her blogging career she used her voice (which was very small) to promote causes and run fundraisers like Blogathon (a 24-hour blogging marathon with pledges). Eventually Rebecca took her efforts offline and into events where real people, not just avatars and screen names, could gather to support a cause. The best example of this is Twestival, which united cities around the world to support local and global causes purely by promoting an event through Twitter. Twestival has been re-launched this year with a new format but Rebecca will be taking a look back at what made it so successful and how they’re changing up the model to make an even bigger global impact.

Winning the Mobile Revolution

Today, it’s likely that at least 20% of your website traffic comes
from mobile devices That number is rapidly increasing. So too is the
diversity of devices people are using to access your site. Today it’s
mostly smartphones and tablets, but in a few years visitors will be
visiting your site through their glasses or on wall-sized displays.
This session will decode that future, and provide valuable insights
into how the mobile revolution impacts your marketing and
communications activities. Attendees will leave with ideas and tips
they can implement immediately to improve their organization’s
mobile-readiness.

Our Presenters

Rebecca Bollwitt

Although she built her first website in 1997, Rebecca has been blogging about life in BC since 2004 on Miss604.com, and podcasting since 2005. Originally from Surrey BC, Rebecca has been working professionally in online media (from corporate webcasting to news dissemination) for the last 12 years. Rebecca co-founded sixty4media, a WordPress website development firm, in 2008 and has co-authored two books: Blogging to Drive Business (2010) and Blogging to Drive Business: 2nd Edition (2012).

Rebecca was a finalist for Woman Entrepreneur of the Year in 2009 (Impact Entrepreneur Group) and was named one of BC’s Top 100 Women of Influence by the Vancouver Sun in 2010.

Darren Barefoot

Darren Barefoot is a writer, technologist and marketer. He’s
co-founder of Capulet Communications where he heads a unique
movement-marketing program designed for cause- based organizations and
leaders ready to engage online movements. He speaks regularly as a
digital strategy expert and has been featured on the CBC, BBC and in
Wired, the Wall Street Journal and dozens of other publications. He’s
also the co-author of Friends with Benefits: A Social Media Marketing
Handbook.

Twitter

NetSquared

#Net2Surrey

#Net2

@NetSquared

Hosts

@surreylibrary

@dbarefoot

@miss604

Photo Credit: Tricia Wang 王圣捷 – creative commons licensed on Flickr. cc

Cover good / best practices for:
- using the right language, placement and design to drive subscriptions and donations
- blogging tips — how much, how frequently, how to promote
- design tips for usable donation and subscription forms
- other tips for these related to design

(I’m an absolute chicken for public speaking, but I want to help people do better, so I’m gonna try!)

NetSquared Camp will be held Saturday, June 1. RSVP now!

RSVP on meetup.com

When: Tuesday, June 4, 2013, 5:30 PM To 7:30 PM

Where: HiVE Vancouver, #210 – 128 W Hastings St, Vancouver, BC.

What is Google Grants?

Google Grants is the non-profit edition of AdWords, Google’s online advertising tool. Google Grants empowers non-profit organisations, through USD 10,000 per month in in-kind AdWords advertising, to promote their missions and initiatives on Google.ca.

That’s right, $10,000/month of free adwords from Google for eligible charitable nonprofits. Apply today.

This month’s guest

Alan serves as the Associate Director for the Digital Marketing team at Cardinal Path after joining the group in early 2012. He comes to Cardinal Path following 5 years in both the search and display media divisions of Microsoft Advertising. Spanning Seattle to London, he has collaborated with clients across several North American and European markets and a wide range of verticals. His current role with Cardinal Path spans a range of clients across a variety of online channels.

Twitter

• Event hashtag: #ntvan
• Group: @NetTuesday
• Presenter: @CardinalPath
• Venue sponsor: @HiVEVancouver
• Social media sponsor: @HootSuite

RSVP on Meetup.com

When: Tuesday, June 4, 2013, 5:30 PM To 7:30 PM

Where: HiVE Vancouver, #210 – 128 W Hastings St, Vancouver, BC.

RSVP on Meetup.com

Agenda

• 5:30 – 6:00 PM: schmoozing and snacks
• 6:00 – 7:30 PM: Adwords for nonprofits

Get used to hearing the term ‘device diversity’. It refers to the fact that people are using more and more devices, from Google Glass to wall-sized TVs, to access the web. We’re already past the point of caring about ‘smartphone users vs. desktop users’ and now how to think about tablets, gaming consoles and web TVs.

I’m imagining this as a short talk by me, and then I’ll facilitate a group discussion about best practices and approaches to a mobile-centric future.

NetSquared Camp will be held Saturday, June 1. RSVP now!

Take your fundraising efforts digital by adding email marketing to your strategy. Whether you’re just getting started or are a seasoned pro, we’ll talk about the basics and best practices non-profits need to know and discuss solutions to the biggest problems you’re facing.

NetSquared Camp will be held Saturday, June 1. RSVP now!

Ever thought about how the language used in your communications and fundraising materials is affecting your success? Does your audience really “get” the work your non-profit is doing?
If writing seems like a mystery to you, fear not! We’ll explore the best tactics from writing in print and digital, methods for understanding your target audience and workshop your ideas.

NetSquared Camp will be held Saturday, June 1. RSVP now!

The commbuild community came together on May 7 to share tips for marketing a new community (be authentic!) and leveraging the power of your network (be promiscuous!) More importantly they questioned whether control is desirable or even possible.

Enjoy this summary of the tweet chat.